In episode 79 of the podcast, Lisa welcomes her guest Patty Dominguez to the show to talk about self-trust and standing out.   Patty is a marketing expert standing out in an industry that is dominated by men.  With her unique perspective around marketing that can only come from a female point of view, along with her years of knowledge and expertise she helps her clients tap into what will make them stand out so they can make a bigger impact.

Patty has over 18 years experience working with Fortune 50 Global brands her last corporate position was leading Global Agency Strategy Relations. She’s managed just under one billion dollars in spending and has worked with some of the biggest brands in the world:  Kraft Foods (and their global portfolio of brands), McDonald’s, Coca-Cola, Mondelez and countless others.

To say she knows her stuff is an understatement.

To take her positioning quiz

To learn more about Patty please visit her website

To listen to her wisdom weekly tune into her podcast Positioning For Profit on your favourite listening platform.

You’re invited to apply for a 1-hour Transformational Full Frontal Living coaching session and in just 60 minutes, Lisa will dive into what’s creating your current struggles, frustration, and chaos that’s holding you back, and you’ll find a breakthrough solution. Yes, it will happen that quickly… you just need to be open, willing, and curious. To apply for your session, head to


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